Joe Hand Promotions Enhances Digital Presence with LWR Migration

Joe Hand Promotions (JHP), a leader in live sports content distribution for the hospitality industry, recently upgraded its digital experience with the help of Kasama by migrating from Salesforce Aura to Lightning Web Runtime (LWR). This migration, aimed at future-proofing their platform, improved site performance, user experience, and operational efficiency.

As JHP sought to modernize its infrastructure, the risk of wasted development efforts became clear. Instead of continuing to build on outdated technology, they partnered with Kasama to accelerate the transition to LWR. This move not only eliminated technical debt but also enhanced the site’s performance and user experience by leveraging the latest web standards.

Kasama began by conducting a comprehensive review of JHP’s current site, identifying key areas for improvement. The migration focused on faster load times, enhanced mobile responsiveness, and improved search engine optimization (SEO) through Static Site Generation (SSG). Kasama re-architected nearly 80% of JHP’s pages, reducing reliance on custom code and leveraging LWR’s native capabilities.

This migration wasn’t just a technical upgrade—it was a complete reimagining of JHP’s digital presence. The streamlined customization and future-proof technology now position JHP for continued growth, and the improved mobile experience caters to their expanding audience of B2B buyers.

Despite tight timelines, Kasama delivered a successful migration, exceeding expectations and reinforcing JHP’s industry-leading status. The results speak for themselves: faster load times, stronger SEO, and a more secure, scalable platform.

The full case study is here.